Digital Marketing

Categories: Digital Marketing
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About Course

Introduction to Digital Marketing

What Will You Learn?

  • I. Introduction to Digital Marketing
  • II. Key Components of Digital Marketing
  • III. Analytics and Data-Driven Decision Making
  • IV. Mobile Marketing
  • V. Digital Marketing Strategy
  • VI. Inbound Marketing
  • VII. Customer Relationship Management (CRM)
  • VIII. Brand Management in the Digital Space
  • IX. Voice Search Optimization
  • X. Trends and Emerging Technologies
  • XI. Conclusion

Course Content

Introduction to Digital Marketing

  • The Digital Revolution
  • Defining Digital Marketing

Key Components of Digital Marketing

Analytics and Data-Driven Decision Making

Mobile Marketing

DAY 1 MULTI-CHOICE QUESTIONS

Digital Marketing Strategy
Digital marketing strategy is a comprehensive plan that outlines how an organization will use digital channels to achieve its marketing goals. The strategy involves several key components, including:

Inbound Marketing
Inbound marketing is a customer-centric approach to marketing that focuses on attracting, engaging, and delighting audiences by providing valuable and relevant content. It is a methodology that aims to create a connection with potential customers and guide them through the buyer's journey. Three key elements of inbound marketing include:

Customer Relationship Management (CRM)
Customer Relationship Management (CRM) is a strategic approach that focuses on building and maintaining strong relationships with customers. It involves utilizing systems, tools, and strategies to collect, analyze, and leverage customer information to enhance the overall customer experience. Here's an explanation of key components of CRM:

DAY 2 MULTI-CHOICE QUESTIONS

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